My sincerest apologies for the lack of posts here lately. All the blogging gurus advise types like me to make frequent entries, but I’ve hardly done that. In my defense, I’ve just been too distracted with a huge mixed bag of very necessary projects and a number of absolutely fruitless ones. At least a good many of the latter are likely to prove interesting fodder for posting sometime down the road.
With that, here’s a subject that’s been woven through a lot of what I’ve been involved in over the past year. And, as I so often promise my Diary readers, there should be something in here for both hockey and non-hockey folks alike…
This whole thing resurfaced innocently enough last night. I’d run across a LinkedIn post announcing tryouts for a low minor professional hockey league, and I thought I’d help spread the word. I retweet and share often, ya know, attempting to do the kinds of favors I wish others might do for me. (Well, I can dream, can’t I?)
With that, I blasted the league’s announcement to about 13,000 social media friends. Never did I imagine the response I’d get, most of it negative.
As an aside here, I’m thankful that most negative replies are somewhat respectful. (Only during political discussions do I receive personal insults. But, that’s yet another topic for another time.)
Those responses came in open forums — like in Facebook comments, but the more sensitive, better thought out stuff came by way of private messages. In each case, I tried to explain that I had no dog in this fight. In other words, while I did want to let deserving players know about the tryout opportunity, I wasn’t necessarily endorsing the league that offered those tryouts. More specifically, here’s how I feel…
A new league, despite its shortcomings, offers close to a couple of hundred playing positions that wouldn’t otherwise be there. So, take your pick: Bury the league and lose those slots, or pray the league survives so those spots remain. That’s an easy one for me, because I always side with giving more players a chance (see my free Junior Hockey Scouting Service).
And, while the above should make plenty of sense to my readers, what they might not consider is that each franchise in a new league also brings with it a myriad of opportunities for others. I mean, at the risk of missing a good many other jobs, every team is going to need a general manager, a coach and an assistant or two, some scouts, a secretary, a publicist, a marketer, a social media manager, and perhaps a trainer. Sure, some of those jobs might be combined and performed by one person, but still…
While I’m on this subject, let me say that I’ve heard the same kinds of negative rumblings concerning expansion within the Junior hockey ranks (Junior hockey is basically for amateur players between the ages of 16- and 20-years old). Some might say that the level of play is being “watered down” with added teams. In other words, the Negative Nellies are evidently suggesting that to go beyond some magic number of teams will allow players to skate without really deserving it. And for this, I have a different perspective that goes for both the Junior and minor pro levels…
For, no matter the level, no one can tell me that the best people in the world have already been selected for the top jobs. In other words, there are most likely some geniuses out there who just need a chance to show what they can do — in roles as GMs, coaches, front office workers, wherever. And in some instances, they just need the chance to try and fail, try and fail, then try and finally succeed. Having interviewed for several GM/coaching positions in the original East Coast Hockey League — at one time the lowest of minor pro leagues, and having thus followed that level for a good many years, I know of a number of guys who made their way all the way from there to the National Hockey League.
I have slightly similar feelings when it comes to giving more players a chance… You see, athletes develop at different paces. Those with children should appreciate this, probably having seen both early and late bloomers. The tough part about any sport is that each has its own rather arbitrary deadlines — with hockey players usually needing to be ready to show their wares for the NHL draft by a certain birthday, and to show that they’re deserving of a college scholarship by another birthday. The lower minor leagues offer a chance to those who didn’t meet such deadlines, or for players who may have played college hockey in relative obscurity. And, while some might be thinking that I’m only talking about physical maturity here, let me tell you that I am not. Just as surely, the light comes on a little later in life for some athletes. And so does a burning desire to achieve sometimes suddenly overtake a guy in his young twenties. So, to just discount any of those I’ve just described seems a sin, at least to me.
Now, as for those complaints leveled against that low minor pro league, let me say that I believe many of the negatives I’ve heard to this point. The league has its problems, for sure, with far too many of them being aired in public. I said earlier, though, that I followed the ECHL startup — as well as some others, and I can tell you that most leagues go through some of the same — often embarrassing — problems. Chalk it up to their infancy. (This was later confirmed in a Facebook comment by a long time minor pro player who had been involved in both the ECHL’s startup and the new league in question. He, too, suggested that the ECHL, now a premier pro league, initially had plenty of similar problems.)
If I could advise that new pro league, it would be to consider some things I’ve gathered from a number of experiences…
I’m chuckling to myself as I type this segment, because I’m thinking I’m not exactly what most casual observers would believe. Yes, I surely do speak out at times, when I think it’s the right thing to do. More often, however, I’m a pretty quiet observer, sitting back and making mental notes about things that a good many others would miss.
This was especially taking place as I watched the Tropical Elite (Junior) Hockey League crumble around me last summer. Frankly, I thought I could have maybe salvaged that thing, but…
If there’s one quality I felt the TEHL had going for itself, it’s that the league was supposedly founded on something similar to what Aristotle said a kzillion years ago, in that, “The whole is greater than the sum of its parts.” (Actually, I’ll give Chuck Harrison credit for resurrecting that line of thinking as he attempted to put together another pro league awhile back. I’ll also at least give the TEHL’s commissioner credit for borrowing Mr Harrison’s business plan. Whether the commissioner followed it with conviction or not is yet another matter.)
The TEHL’s application of that principle meant that we — all league members — would put the league first. That had special meaning for me in my capacity as a GM/coach, in that everyone was supposed to be willing to help with the league’s main goal of getting as many players to colleges as possible. Sure, we coaches would try to beat hell out of each other on game nights. However, we’d also help kids on other teams if we had the college or pro contacts opposing coaches didn’t. Seem right to you? It surely did to me.
A few months ago, I had some negotiations concerning the commissioner’s position with a northern area Junior league. Actually, they didn’t yet have one, and they were just exploring the possibilities. Of course, my proposal included a number of ideas and suggestions, but its cornerstone was that “… whole is greater…” concept. In a nutshell, I suggested to league owners that it didn’t help for any one of them to have a strong team if other members were dropping like flies.
Why did they table a decision on hiring their first league commissioner? My guess is that it was two fold, with a possible third reason…
For sure, money had to play a part. Oh, I can’t blame a new group for being careful about taking on added expenses. It’s not an easy thing to fund a Junior team and to keep it in the black. One will never know, on the other hand, if a strong central office might have ultimately paid for itself in the long run. Just the chance to deal with vendors and other outsiders as a group may have made up for the commissioner’s salary.
Giving up control to a central office — or officer — may have also frightened some. In simple terms, though, I tend to liken that to whether or not a community chooses to have a police department or not. I mean, some might think it fun that they can drive as fast and as crazily as they want — until, however, someone in their family is seriously injured by a reckless driver. Of course, what I’m getting at is that a few league owners may have liked doing as they wished without much oversight; but they may have failed to realize how many times they’ll need someone watching their backs and keeping law and order.
A Part B to that last paragraph might be that the current owners want to keep the job in-house. Hmmmmmm… I’d say that would be okay if the new commissioner has no ties to an existing organization. On the other hand, I sense that at least the perception of bias is always going to be in question under such circumstances.
Yet another hot topic within any new league is expansion.
Want to see a group salivate? Just get the members thinking about raking in money from new teams willing to pay their way into the league.
I’m not speaking against league expansion here, but I am suggesting that it has to be done very carefully and methodically. My long time friend, Richard Neil Graham, penned a history of Roller Hockey International in his book, “Wheelers, Dealers, Pucks & Bucks“. And Rich will tell you within those pages how expansion greed ultimately killed a league that otherwise had everything going for it.
Beyond the obvious — that a new team has to be financially able to endure over the long haul, I happen to think that placement of such teams is super-important. Of course, some new cities may sound sexy. On the other hand, adding teams outside an existing league footprint can cost big time — in travel expenses, overnight lodging for an entire team, etc.
Personally, I feel that the nearness of teams can build some great rivalries, as seen in most pro sports. So are fans more apt to follow their favorite team to away games.
Okay, so maybe I have or maybe I haven’t gone off track here. I don’t think I have, because all of these things matter in the big picture, when it comes to any new league.
To my social media friends who bashed that new pro league in my stream, I only ask that they lighten their tone a little, consider that every new league goes through some growing pains, while also considering that new teams provide great opportunities for countless players, coaches and support staff. A new league also offers an entry level spot for those with their hearts set on yet loftier goals.
Finally, to that new league… I’ll suggest that a window of grace is fast closing. Most within hockey will accept some bumps in the road, but the critics aren’t going to wait forever. My guess is that every league member knows what’s needed to get their collective acts together. There’s nothing to it but to do. I think hockey needs you.
That last bit was a huge bone of contention between the long-gone TEHL Commissioner and me. For example, while parents and players constantly asked if there was a website they could visit, the Commissioner thought it not that necessary. Well, he maybe felt that way, and so could anyone else. What really mattered, though, were the needs of those players and parents.
I mentioned in a previous post how I’ve always liked to stray outside hockey for new ideas. Well, what I’ve learned from some really innovative business leaders is the need to put “systems” in place for certain processes. Besides what I know about hockey recruiting, I gained access this summer to a standard, step-by-step college football recruiting process. As I also mentioned in an earlier post, I’d set up a system of scouts or “bird dogs” — from literally around the world — who promised to stay on the alert for prospects. And, as a suggestion to other Junior hockey recruiters, you might Google “autoresponder” for your emailing needs; I’ve been using one with my Internet businesses for years, and it can be programmed to send out “personalized” messages on any timetable I want.)
If there was a prayer of me running some Florida-based hockey clinics — or doing any of the other things I used to do back in MA, I’d have had to get on those this past summer. Anyone who knows hockey should understand what I’m saying; for those who don’t, please appreciate that most special hockey clinics begin in the fall and continue through the winter until the spring. So again, it’s virtually impossible to start something new once a rink has done its scheduling and gotten into its fall-winter scheme.
Lest anyone think I have any regrets, it’s only that I waited so long to arrive at this decision. You won’t believe how good it suddenly feels, knowing I can get up tomorrow morning with only one hat to wear (phew).
This somewhat humorous reflection… Many years ago, I won a fairly lucrative contract to run skills clinics for a MA-based youth organization in what I thought was an interesting way. As it was related to me after that program’s closed meeting, I guess that a board member ultimately stood and said her piece: “All of these applicants have big names, yet they can’t even teach their own kids how to play, while Dennis has taught his son well enough to be the best player in the region!” (I’m chuckling as I type that, having to delete a whole bunch of expletives I understand were sprinkled throughout her real speech.)
Hardly breaking stride, I switched from my Thunder job to helping my son behind the scenes with his Daytona Beach team. Not a lot changed, either, because I was helping Mike by doing special assignments, scouting, and trying to beat the bushes for some new recruits. I also continued to keep a pulse on Junior hockey, from AAU happenings to USA Hockey procedures to what was going on in most of the Junior hockey leagues across North America.
Now, having perhaps beaten to death the idea that I’ve yet to really leave my job as a Junior hockey exec, here’s a bit more on that… As I mentioned earlier, my son is now staying with Raggs and me, and it should come as no surprise that we constantly talk hockey. Hey, it’s something we both know as well as anyone, and it’s something we never tire in discussing. Our conversations might start over morning coffee, they’ll likely continue with the many phone calls that go in and out — with recruits, league or federation execs, or other GMs or coaches, and they’ll often pick up again late at night when Mike returns from his duties at the local rink. Oh, those duties: He’s Director of Hockey Operations for the one remaining TEHL team. The fact that his organization is basically a startup, and wrought with all the challenges and craziness that comes with such, I’ll suggest that it’s the best kind of training he could ever get, and it’s the best stuff I could ever observe. (Ya, my son is likely to get some gray hairs as he deals with all that can happen in a first season, but I’m thinking he’s learning more right now than could ever be found in a college text. Come to think of it, that goes for me, as well.)
So, what is it I REALLY want to do with the rest of my life? I want another crack at that dream job, and I want the chance to develop as good a Junior hockey organization as anyone has ever seen. Would I coach? Only if it helped the organization. Would I want to GM, or be in charge of hockey ops? Ya, that’s what I’m talking about, a chance to put a program on the map.
Personally, I’ve turned a cheek on most of those events in the time that’s passed — mainly because dwelling on them seems to suit no useful purpose. Earlier today, I caught an on-line lecture by a business coach, his main message suggesting that we ought not allow ourselves to be crippled by acting the victim. (Think about that one, dear friends.) I also saw the wisdom in the adjoining old adage, urging us to not quit.
My friends in social media know that I bring my laptop and a cup of coffee with me to the back patio each morning, and I basically marvel at the view before me — including the palm trees, the small pond, its beautiful water fountain, and a host of wildlife not seen back in Massachusetts. My trusted buddy Raggs usually falls asleep at my feet, each of us providing more than a little comfort for the other, just knowing our best friend is close by. Not long after all the craziness happened, I let the people running this complex know that the league I’d come down here for had folded, and I’d lost my job. Asked what I planned to do, all I could say was, “I love it right here, and I hope to stay for a long, long time.”


I also doubt that anyone would argue the need for daily — and maybe sometimes hourly — communications, from the league office to member teams. When this got particularly tricky was just before September 1, when it would have been helpful to know which of my recruits had submitted their contracts and deposits, and thus belonged to my team. Nothing complicated, really… The Commissioner (or his wife) picks up the mail in the morning, and then hours later announces to all member teams, “John Smith, a defenseman from Timbuktu, has been signed by the Daytona Beach Blaze.” Hey, this guy was supposed to be overseeing a major undertaking down here, an awful lot of blood, sweat, tears — and money — was being invested by countless people, and it just seems as though everyone deserved to know what was going on.
Only days after September 1, the house of cards started to sway. Quite obviously, the rest of what I know is mostly hearsay, because I was no longer a part of the league. I was, however, still plunked here in Kissimmee, trying to figure how I was going to survive, and only hearing bits and pieces of what was happening with TEHL affairs.
My initial reaction was that — although I wouldn’t necessarily call it my dream job, I wouldn’t mind acting as an interim commissioner and try to right that ship. For sure, I’d seen plenty of things over the previous months that should have been done, and I had plenty more ideas looking forward. Hopes of doing that were quickly snuffed, however, as soon as the league was officially disbanded. Again, it was now just seven teams scrambling to stay afloat.
On the day before the cards came tumbling down, there were seven. Why seven teams? Ya, surely an odd number, and one that never set too well with me. In my gut, it was a hint of greed, or an opportunity for the league to collect more team membership fees and more player deposits. (Actually, if you want to read about what I think happened, go to Amazon.com and grab a copy of my good friend Richard Neil Graham’s book, “
As for me, I’ll join my son’s team in 
So, why did I feel the need to address all the gory details here? It’s because I’d spent months hyping the new Tropical Elite Hockey League, I’d promoted my new team to every hockey and social media contact I had (literally around the world), and I’d posted regularly throughout Twitter, Facebook, Google+ and LinkedIn. I even had some fun telling about the exploits of little Raggs and me in transition — from our lifelong home in Massachusetts to the day to day grind of me being a GM/hockey coach down here in the Sunshine State. With that, I knew I wasn’t going to be able to just suddenly change my work status without answering a myriad of questions (from upwards of 15,000 on-line folks). So, sadly, the explanation is to follow…
Which reminds me of something a long-time friend, Dave Purdy, once told me, in that I should “Never take a job that comes with too many keys!”
Now, could I have made either of those jobs work for me? I mean, could I have hired a good enough assistant to get me out of most of the rink manager’s or restaurant manger’s duties? It’s quite possible. At the same time, picture the risk of uprooting my family with that kind of uncertainty hanging over my head. Gulp.
Oh, did I have a dream… As I awaited word from Australia, I doodled and doodled and researched and researched. And, even though I was doing that stuff in my spare time here in Whitman, I was gradually putting together a program that would ultimately put Australian hockey on the map. I even recall moving around in my livingroom one morning, performing what would later become a program now called the “Goaler’s Dance”. Yup, I arrived at that and numerous other ideas as I dreamed about that job.
Yup, a few months ago, I was asked to become involved in a new 
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